MBA Marketing Notes Free Download

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Can you provide me the notes/syllabus of Master of Business Administration (Marketing Management) Program offered by Prestige Institute of Management and Research, Indore?

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The notes/syllabus of Master of Business Administration (Marketing Management) Program offered by Prestige Institute of Management and Research, Indore is as follows:

FIRST YEAR

MBA (MM) - FIRST SEMESTER

Course Code Course Title
MM 101C Fundamentals of Management
MM 102C Organizational Behaviour
MM 103C Marketing Management
MM 104C Accounting For Marketing Managers
MM 105C IT For Business Management
MM 106C Statistical Methods For Business Decisions
MM 107C Retail Marketing
MM 108AE Business Communication

MBA (MM) - SECOND SEMESTER

Course Code Course Title
MM 201C Human Resource Management
MM 202C Financial Management
MM 203C E-Business Fundamentals
MM 204C Quantitative Techniques
MM 205C Marketing Research
MM 206C Consumer Behaviour
MM 207AE Personality Development
MM 208EG Business Analytics
OR
Entrepreneurship
OR
Managerial Economics

SECOND YEAR

MBA (MM) - THIRD SEMESTER

Course Code Course Title
MM 301C Advertising And Sales Promotion
MM 302C Sales And Distribution Management
MM 303C Digital Marketing
MM 304EG Management by Consciousness
OR
Kulhad Economy
OR
International Program
MM 305IP Summer Internship Project

MBA (MM) - THIRD SEMESTER

Course Code Course Title
MM 306ED Supply Chain Management
MM 307ED Customer Relationship Management
MM 308ED Digital Marketing
MM 309ED Corporate Communication
MM 310ED Strategic Product Management
MM 311ED Principles of Public Relations
MM 312ED Marketing Strategies
MM 313ED Green and Sustainable Marketing

MBA (MM) - FOURTH SEMESTER

Course Code Course Title
MM 401C Service Marketing
MM 402C Business Marketing
MM 403C Strategic Brand Management
MM 404EG Enterprise IT Solutions
OR
Information System And Applications
MM 405SE Major Research Project
OR
Business Ethics and Corporate Governance

MBA (MM) FOURTH SEMESTER

Course Code Course Title
MM 406ED Direct And Event Marketing
MM 407ED Rural Marketing
MM 408ED Marketing Decisions
MM 409ED Contemporary Marketing Management
MM 410ED Marketing Audit
MM 411ED Emerging Marketing Concepts
MM 412ED Marketing For Non-Profit Organization
MM 413ED Strategic Brand Management