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Old 24th October 2016, 05:09 PM
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Default MTU MBA 4 SEM Syllabus

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Old 4th April 2018, 09:17 PM
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Default Re: mtu MBA 4 sem syllabus

Do you know from where I can download syllabus of MBA 4th Semester Course of Mahamaya Technical University (MTU)? My sister is pursuing this PG Course from the Mahamaya Technical University (MTU). She heard that the University has updated the syllabus, so please provide latest syllabus as soon as possible.
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Old 4th April 2018, 09:18 PM
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Default Re: mtu MBA 4 sem syllabus

The Mahamaya Technical University (MTU) is known as Uttar Pradesh Technical University
Lucknow.

The University is one of top Technical Universities in India.

As you are looking for syllabus of MBA 4th Semester Course of this University, so here I am providing syllabus:

Uttar Pradesh Technical University Lucknow MBA 4th Semester Syllabus:
NMBA 041 Strategic Management
NMBA 042 Insurance & Risk Management
NMBA 043 Hospitality & Tourism Management
NMBA 044 - Behavioral Finance
Specialization Group -1 Elective 3
Specialization Group -2 Elective 3*
NMBA 045 Research Project Report
NMBA 046 Comprehensive Viva (CV)
AUC-002/ AUC-001 ** Cyber Security / Human Value & Professional Ethics

NMBA 041 Strategic Management
UNIT I (6 Sessions)

Introduction, Strategic Management, Business Policy, Corporate Strategy, Basic Concept of Strategic Management, Mission, Vision, Objectives, Impact of globalization, Basic Model of Strategic Management, Strategic Decision Making.

UNIT II (8 Sessions)
Impact of Internet and E-Commerce, Role of Strategic Management in Marketing, Finance, HR and Global Competitiveness. Environmental Scanning, Industry Analysis, Competitive Intelligence ETOP Study, OCP, SAP Scanning,

UNIT III (10 Sessions)
Corporate Analysis, Resource based approach, Value-Chain Approach, Scanning Functional Resources, Strategic Budget and Audit. SWOT Analysis, TOWS Matrix, Various Corporate Strategies: Growth/ Expansion, Diversification, Stability, Retrenchment & Combination Strategy.

UNIT IV (8 Sessions)
Process of Strategic Planning, Stages of corporate development, Corporate Restructuring, Mergers & Acquisitions, Strategic Alliances, Portfolio Analysis, Corporate Parenting, Functional Strategy, BCG Model, GE 9 Cell, Porters Model: 5 Force and Porters Diamond Model, Strategic Choice.

UNIT V (8 Sessions)
Strategy Implementation through structure, through Human Resource Management: through values and ethics. Mc Kinseys 7S Model, Organization Life Cycle, Management and Control, Activity based Costing, Strategic Information System. Case Study related to the Entire Syllabus.

NMBA042: INSURANCE & RISK MANAGEMENT
UNIT - I (8 sessions)

Introduction and Scope of Insurance- Historical perspective, Conceptual Framework, Meaning, Nature and Scope of Insurance, Classification of Insurance Business viz., Life Insurance and General Insurance. Role of Insurance in Economic Development & Insurers' Obligation towards Rural and Social Sectors. Price of a financial transaction, Statistics and probability from single risk to portfolios. Pooling risks: mutuality & solidarity Introduction to reinsurance, Principles of Life Insurance and Governance of Insurance Business.

UNIT - II (10 sessions)
Life insurance technique: the basics- Demographical bases, life insurance products:Single premiums, single recurrent and periodic premium insurance, products, Mathematical provisions, life insurance products: Endowment, Life annuity, unit and index linked, pension funds Life insurance technique: applications- Life insurance with benefits linked to investment performance, the valuation of the life insurance business, Portfolio Evaluation tools Risks and Solvency, Pension Funds and Occupational Pension Schemes Non life insurance technique: the basics- Actuarial Model for calculation of premium rates, risk classification Non-life technical provisions.

UNIT - III (6 sessions)
Financial Aspects of Insurance Management- Insurance Companies and functions, Mutual Funds, Housing Finance. Important Life Insurance Products and General Insurance Products Determination of Premiums and Bonuses Various Distribution Channels

Unit - IV (8 sessions)
Risk Management: Risk management objectives and tools, risk management and value creation, the risk management process, enterprise-wide risk management, Risk management in industrial companies, RAPM - Risk Adjusted Performance Measures, value at Risk and Underwriting, Role of Actuaries- Product framing, Underwriting guidelines. Preparation of Insurance Documents Policy Conditions

UNIT - V (8 sessions)
Settlement of Claims, Insurance Laws and Regulations with respect to following Acts.
Insurance Act 1938, Life Insurance Corporation Act 1956, IRDA Act 1999, Ombudsman Scheme, Income Tax Act, Wealth Tax Act 1957, Married Women's Property Act 1874. Code of Conduct in Advertisement, Financial Planning and Taxation, Bank Deposit Schemes, Unit Trust and Mutual Funds, Shares, Tax Benefits under Life Insurance Policies

NMBA 043: HOSPITALITY & TOURISM MANAGEMENT
UNIT I (08 Sessions)

What is Tourism? Definitions and Concepts, Tourist destination, services and industry, General Tourism Trends. Types of Tourists, Visitor, Traveller, and Excursionist–Definition and differentiation. Inter–regional and intra–regional tourism, inbound and outbound tourism, domestic, international tourism. Forms of Tourism: religious, historical, social, adventure, health, business, conferences, conventions, incentives, sports and adventure, senior tourism, special interest tourism like culture or nature oriented, ethnic or ‘roots’ tourism and VFR. New Trends of travel, E- Commerce and Online communication in Tourism

UNIT II (08 Sessions)
Definition of Tourism Product, Elements and characteristics of tourism products. Tourism product Life Cycle, Typology of tourism products.
Natural Resources:Wildlife Sanctuaries, National Parks and Natural Reserves in India
World Heritage Sites of India:Ajanta &Ellora Caves, TajMahal, Agra Fort, Sun Temple, Konark, Monuments at Khajuraho, Monuments at Hampi
Fairs and Festivals: Kumbha, Pushkar,Pongal/Makar-Sankranti, Baishakhi,Holi,Onam, Durga Puja, Diwali, KartikPurnima (DevDeepawali, Guru Parb), Rathyatra, Barawafat, Id-ul-Fitr, Easter, Christmas, Carnival (Goa), Ganga Mahotsava, TajMahotsava, KhajurahoMahotsava and Desert Festival. Dance & Music: Classical

UNIT III (08 Sessions)
Origin of Travel Agency. Definition and scope of Travel Agency. Definition of Tour Operator and Tour operation. Differences between Travel Agency and Tour Operator.
Travel Agency: Functions, Organization, Tour operator functions and organizations, client handling; Income sources.
Setting up of Travel Agency, Approval procedure for Travel Agent and Tour operator by DOT: IATA rules and regulations.

UNIT IV (08 Sessions)
Introduction to the Hospitality Industry - Origin, Nature and Importance, Hotel Organisational structure and its hierarchy of Very Large, Large and medium hotels and Hotel Chains of India, Classification of Hotels and Hotel Categories (Star Rating), Hotel Revenue Centres – Rooms Division, F& B Division.

UNIT V (08 Sessions)
Hotel Cost Centres- Marketing, Engineering, Accounting, Human Resources, Security.
Types of Hotel Rooms, Plans and Rates, Front Office and its coordination with other , Classification of Hotels – as per Location, Size, Target Markets, Levels of Service, Ownership & Affiliation, Other Lodging Establishments departments, Laws and rules pertaining to Hospitality Industry, Hospitality Organisation- FHRAI, HRACC, IH&RA, Customer Care - general etiquettes, telephone handling, effective communication skills.
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