Winter Projects MBA Marketing

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[Saksham]

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Name of some best Winter MBA Projects;

Analysis of sales promotions ability to prompt brand
Global supply chain mgt & logistics
Study of Institutional markets
Effectiveness of promotion schemes
Customer behavior
An analysis of consumer behaviour in upgrading to conspicuous goods inbranded apparels
Measuring effectiveness of display system for chocolate in retail
Customer data analysis
Customer expectations
Impact of promotional activities at mall on consumer’s behavior at shoppingmalls
Analysis of the role of outdoor advertising and establishing strategies for managing space media
Customer preference towards promotional activities
Effectiveness of channels (on-line/ internet) in service delivery
Study on effectiveness of employee’s role in service delivery
Future of consumer durables pertaining to standard brands & own brands of retailer like (next, bigbazar)
Improving service quality using service blueprinting
Customer satisfaction electronic products
Study on "impact of web 20 technologies on B2B marketing"
Effectiveness of channels (distributors/ DSAs) in service delivery
Effectiveness of channels (on-line/ Internet) in service delivery
Customer Data Analysis
Study of purchase influencing factors
Customer Profiling
Study of purchase influencing factors
Study on strategies for promoting retailers' brands
Customer loyalty study
Marketing in FMCG sector
Dealership network & effectiveness of distribution system
An analysis of possible strategies for successful internet based customer services"
Present and future potential of users generated content and its role in on-line advertising"
Consumer perception survey
Logistics & Risk management
Measurement of brand awareness and brand perception
Customer data analysis
Advertising effectiveness study
Distribution network & general insurance industry
Service Process Mapping – Back stage, on-stage
Improving service quality using service blueprinting
Competition Analysis
Service standards
A study on changing importance of various media vehicles of advertising"
Brand image
Study on changing consumer preference towards organized retailing fromun-organized retailing.
Service blueprinting
Customer profiling
Market feasibility
Retail outlet mapping of retail stores and shopping malls
A study on the impact of loyalty programs on consumer purchase behaviorand loyalty"
E-marketing of financial services: Relationship approach
Brand awareness
Effectiveness of rural distribution
Effectiveness of channels (distributors/ dsas) in service delivery
Marketing strategy adopted for selling different mobile
Influence of branding on consumer purchasing behavior
Effectiveness of channels (on-line/ internet) in service delivery
Distribution & promotional strategies
A study of attributes in accepting specialty pharmaceutical products among medical practitioners
Conspicuous consumption
Service Blueprinting
Study on effectiveness of employee’s role in service delivery
Advertising effectiveness study
Global scenario & market potential
Comparative study on brand loyalty
Effects of negative word of mouth communication on brand equity“
Brand preference
Management automation
Study on "impact of advertising in B2B marketing"
Integrated marketing communications (IMC)
Competition analysis
Effectiveness of channels (distributors/ dsas) in service delivery
Choosing retail locations for shopping in India (retail industry)
Changing trends in FMCG industry in India
A study on motivational significance of various reward and recognitionprograms"
Analysis of the effectiveness of branding on luxury products
Service process mapping – back stage, on-stage
Study on consumer behavior with special reference to preference of brands in cellular phones"
Study of consumer behaviour related to different bathing soap brands
Study of purchase influencing factors
Study of factors which influence the location of retail outlet"
Impact of customer relationship management in retail industry"
A study of buyer behavior towards after-sales-service of electronic products”
Service process mapping – back stage, on-stage
Strategies for marketing agro products
Study on factors influencing adaptability & usability of consumer electronics
Service quality study
Service standards
Strategies used to build successful Internet based customer services
Market potential for turnkey conferencing
Impact of buying factors on the sales of chemical goods"
Telemarketing advantages & disadvantages
The impact of tax on electronic goods & products (industrial marketing)
Customer data analysis
Logistics operation
Service standards
Customer awareness
Improving service quality using service blueprinting
Channel recruitment & development
Effectiveness of promotion schemes
Impact of promotional activities on consumer’s behavior at retail outlets"
Role of emotional satisfaction in service encounters - retail sector
Effectiveness of promotion schemes
Effective retail distribution in insurance
Effect of big box retail chains on small business"
Import consolidation
Merchandising key account management in apparel exports
Study on effectiveness of employee’s role in service delivery
Managing of luxury brands
Customer loyalty study
A study of implementation & effectiveness of competence management
Customer satisfaction survey
Study of institutional markets