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Re: HUL MBA projects
Here I am providing you MBA marketing Hindustan Unilever Limited for the Brand Positioning of Different Soaps: Table of Contents of Project Report: - Executive summary Chapter 1: Introduction i. Introduction ii. Objective of the Research Chapter 2: About the Industry i. FMCG Industry- an Introspective ii. Inside the soap Industry Chapter 3:About the Company i. Company profile ii. History of HUL and its Milestones iii. SWOT Analysis iv. Studying the soaps of HUL with the help of BCG matrix Chapter 4:Brand and brand Positioning i. What is brand? ii. Brand positioning Chapter 5:Research Methodology i. Research Design ii. Sample methodology iii. Sample Size iv. Area Covered v. Collection of Data vi. Target people for more details I am attaching a word file with it so you can download it free of cost .. |
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