IGNOU MBA Assignment Download

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I want the Assignment of Sales Management of MBA of Indira Gandhi National Open University (IGNOU) so can you provide me?

[shikha]

I am providing you the Assignment of Sales Management of MBA of Indira Gandhi National Open University (IGNOU)

IGNOU MBA Sales Management Assignment

Course Code : MS - 62

Course Title : Sales Management

Assignment Code : MS-62 /TMA/SEM - I/2018

Coverage : All Blocks

1. (a) Discuss the role and responsibilities of a Sales Manager, associated with a fast moveing
consumer goods firm with pan India operations.
(b) Why is Personal Selling method is still very much in vogue in the current market
environment. Elaborate with suitable examples. Briefly discuss the various situations
conductive for Personal selling other than the list mentioned in the study/ course material.

2. (a) Discuss the AIDAS theory of selling by taking a suitable example of your choice. What are its
merits and drawbacks of this theory.
(b) What are Selling skills. List out and explain the various types of skills. How does these skills
help a salesman in effectively discharging the responsibilities assigned to him.

3. (a) As a Sales Manager of a Publishing House what methods would you adopt in identifying
training needs for the sales force. Discuss briefly the various steps in training process.
(b) What are the basic components of a compensation package? Why and how the compensation
package differ between the companies selling similar and different types of products?

4. (a) Discuss the importance of Sales planning function in the following
(i) Single Product firm targeting North India Market.
(ii) Multi Product firm targeting all India Market.
What is territory Planning? What are the steps involved in territory Planning and its
importance in achieving the sales objectives. Discuss.
(b) Discuss the meaning and importance of Sales Budgeting. What are the different methods of
Sales Budgeting that are generally adopted by a firm

Contact-

IGNOU
Ignou Main Rd
Maidan Garhi
New Delhi, Delhi

[Arvind Kumar]

would you please provide me IGNOU MBA ASSIGNMENT of Management Functions and Behaviour SECOND SEMESTER ??

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