MBA 3rd Semester Syllabus RTU - 2018 2019 MBA
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Old 2nd November 2016, 10:10 AM
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Default MBA 3rd Semester Syllabus RTU

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Old 21st March 2018, 01:45 PM
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Default Re: mba 3rd semester syllabus rtu

I want the syllabus of MBA 3rd semester of Rajasthan Technical University RTU so will you please provide me?
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Old 21st March 2018, 01:47 PM
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Default Re: mba 3rd semester syllabus rtu

I am providing you the syllabus of MBA 3rd semester of Rajasthan Technical University RTU

RTU MBA 3rd semester syllabus

Code No. Name of Subject

Compulsory Subjects

M-301 Business Policy & Strategic Management
M-302 Summer Training Project Report*
M-303 Capacity Building Lab
M-304 Major Optional Subject lab-1

Optional Subjects

Dual Specialization is proposed:
Six Subjects (Three from each group) The
student will get specialized in two Majors.
For example a Finance major &
Marketing major student will have to opt
any three from M-310, 311, 312 & 313 and
any three from M-320, 321, 322, 323)

M-301
Business Policy & Strategic Management

Course/Paper: M-301 MBA Semester-III
No. of Lecture Hrs/week: 03 Internal Marks: 30
Total No of Contact
#
Hrs: 56 External Marks: 70
No. of Tutorial Hrs/week: 01 Exam Time: 3 Hrs
# Contact Hrs comprises of Lecture and Tutorial Hrs
Objective

The objective of the course is to equip the students with analytical tools for
solving case studies by scanning the business environment and coming to a
conclusion and in developing strategic decision making skills.

Section-A

Module 1


Introduction: Business policy- Evolution, Vision and mission
of a firm, Difference between business policy and strategic
management, Introduction to Strategic Management, Strategic
Management Process.
6Hours

Module II

Strategic Decision Making: Mintzbergs modes of strategic
decision making, Strategic decision-making process, Strategic
Planning process.
7Hours

Module III

Scanning the environment: Identifying external
environmental variables, Porters approach to Industry
Analysis. Internal scanning Resource based approach to
organizational analysis, Value chain analysis, scanning
functional resources.
6Hours

Module IV

Strategy Formulation- Situation Analysis and Business
Strategy: Situation Analysis-SWOT Analysis; Business
Strategy- Porters Competitive Strategies.
6Hours

Module V

Strategy Formulation- Corporate Strategy and
Functional Strategy
Corporate Strategy-Directional Strategy, Portfolio Strategy, and
Parenting Strategy, Functional Strategy and Strategic Choice.
7Hours

Module VI

Strategy Implementation
Concept of strategy implementation, Stages of startegy
development, Advanced Types of organizational structures,
Organizing for Action, Staffing and Directing, Global Issues.
6Hours

Module VII

Evaluation and Control
Evaluation and Control in Strategic Management, Measuring
Performance, Strategic Information Systems, Problems in
Measuring Performance, Guidelines for strategic Control.
6Hours

Module VIII
International Strategy
Identifying international challenges and opportunities, Choice
of international entry modes, Strategic competitive outcomes,
Risk in an international environment.
7Hours

RTU MBA 3rd semester syllabus
rtu.ac.in/RTU/wp-content/uploads/2015/08/MBA13-15.pdf

Contact-

Rajasthan Technical university
Rawatbhata Rd, Rajasthan Technical University, Dadabari, Kota, Rajasthan 324009
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