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My Campaign IIM Indore |
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Re: My campaign IIM Indore
My Campaign is the marketing event at IRIS- Annual business and cultural fest of IIM Indore. The event has a rich heritage where students participate to test their marketing insight and how one could make, implement and analyse the campaign prepared by the teams on the theme provided by the My Campaign team. Format 2017 The event was open for students of all years who had an interest in Marketing and want to create a Campaign which they will implement in real. Participants could register in teams in 3-4. All members were from the same institute. One could form teams with a mix of senior and junior members. The event consisted of 3 rounds and top 4 teams were called at IIM Indore during IRIS 2017 ROUND 1 Registered teams were asked to submit a presentation of campaign (5-6 slides excluding first and thank you slide) on the theme which was given by the My Campaign team. ROUND 2 Top 4 teams had to implement the campaigns in respective cities and analyse the response and success rate of the campaign. ROUND 3 - Finale On IIM Indore campus, Top 4 teams were called to present their campaign and experience in-front of the judges. Important Dates 2017 Release of themes for the campaign- 12th October Last date to submit the Presentation 25th October 2017 Top 4 teams announcement 2nd November 2017 Final Round- 10th -12th November Prizes worth Rs. 25000/- to be won |
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