Set exam syllabus for mass communication

Please provide mw the Set exam syllabus for mass communication?

[Saksham]

You are asking for the Set exam syllabus for mass communication. Here I ma providing you the Set exam syllabus for mass communication. That is as follows.


Unit—I
Communication and Journalism-Basic terms, Concepts and definition. Nature and process.
Types of Communication.

Mass communication-Nature of media and content.
Mass communication in India-Reach access and nature of audience.

Unit—II
Role of media in society.
Characteristics of Indian society-Demographic and sociological impact of media in general.
Impact of media on specific audiences-Women, children, etc.

Mass media effects studies and their limitations.
Mass campaigns for specific issues-Social concerns, environment,


Here I am also uploading a file that contains the Set exam detail syllabus for mass communication. You can download it from here.