Institute Of Marketing Management Mumbai

Question: Give me PGDM course curriculum of Institute Of Marketing Management Mumbai?

Ans: Here is Institute Of Marketing Management Mumbai PGDM course curriculum:

Semester – I
Management Accounting
Managerial Economics
Business Statistics
Marketing Management-I
Production & Operations Management
Human Resource Management
Business Communication
Organizational Behavior
Foreign Language: French-I
Computers for Management-I
Personality Development-I
Principle and Practices of Management

Semester – II
Marketing Management-II
Financial Management-II
TQM, Bench Marketing & Best Practices
Quantitative Techniques
Sales & Distribution Management
Strategic Management
Foreign Language: French-II
Personality Development-II
International Marketing
Research Methodology
Financial Management-I
Management Information System

Semester III:
Product And Brand Management
Services Marketing
Industrial Marketing
Rural Marketing
Retail Chain Management
Advertising & PR
Public Relations & Corporate Communication
Advertising Management
Advertising Strategy in Creative & Media
Visual Imaging and Copywriting
Sales promotion & Customer Communication
International Business
Managing International Operations
International Finance and Foreign Exchange Market
International Logistics Management
International Supply Chain Management
Export Procedure and Documentation HRM
HR Practices Emerging Trend
IR & Labour Law
Human Resource Planning
Performance Appraisal and Training and Development
Compensation Management
Operations Management and IT
Advanced Operations Management
Customer Relationship and Supply Chain Management
Advanced Operations and E-Commerce
Service Operations & Project Management
Business Re-engineering Process, Purchase & materials Management
Finance Specialization
Insurance and Risk Managements
Mergers and Acquisitions
Wealth Management
Indian Financial System and Markets

Semester IV
Global Business Management
On the job Project
Thesis & Viva-Vice

Institute of Marketing & Management
Marketing Tower, B-11,
Qutab Institutional Area,
New Delhi -110016,

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