MBA Retail Marketing Projects Download

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Can you provide me a sample report for study on Retail Management subject under MBA (Master in Business Administration) Project?

[sumit]

A sample report for study on Retail Management subject under MBA (Master in Business Administration) Project is as follows:

A Study on Retail Management with Big Bazaar (MBA Project)

Introduction to Retailing:

Retailing is a distinct, diverse and dynamic sector. It is an activity of enormous economic significance to most developed nations. It generates revenue and wealth for nation, encourages investments and brings technological advancements.

Stated that it brings employment and creates wealth of the economy, it is a vibrant part of our changing society and a major source of employment.Retailing performs activities at larger level so it requires massive manpower to handle and manage its operations.

Retailing also helps society in general by providing goods and services in reasonable price and increasing their standards of living. Retailing activity can be viewed as a significant contributor to the economy in general.

Retailing is the set of activities that markets products or services to final consumers for their own personal or household use. It does this by organizing their availability on a relatively large scale and supplying them to consumers on a relatively small scale.

Retailing makes products and services available in large quantities. Retailers produce or order the products/services in bulk so they can take advantage of economy of scale and thus they can formulate competitive pricing strategies. Products and services are generally sold through the store or on the internet.