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Re: Types Research methods MBA
Here I am giving you syllabus of the research methodology for MBA 3rd sem MDU Rohtak which are enclosed in the PDF. This PDF has whole exam schemes of 3rd sem and some content of PDF are showed below;- Unit 1:- Introduction; meaning and nature of research; significance of research in business decision making, identification and formulation of research problem, setting objectives and formulation of hypotheses. Unit 2 Research design and data collection; research designs - exploratory, descriptive, diagnostic and experimental data collection; universe, survey population, sampling and sampling designs, data collection tools-schedule, questionnaire, interview and observation, use of SPSS. Unit 3 Scaling techniques; need for scaling, problems of scaling, reliability and validity of scales, scale construction techniques-arbitrary approach, consensus scale approach (Thurston), item analysis approach (Likert) and cumulative scales (Gut man’s Scalogram). Unit 4 Interpretation and report writing; introduction, meaning of interpretation, techniques and precautions in interpretation and generalisation report writing - purpose, steps and format of research report and final presentation of the research report. For more syllabus you can see attach PDF a below;- |
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