| 14th June 2017 03:40 PM | |
| shikha | Re: UGC MBA Net Syllabus As you are looking for syllabus of UGC NET Management Paper Exam, so here I am providing syllabus of UGC NET Management Paper: UGC NET Management Paper Syllabus for MBA Unit-I Managerial Economics-Demand Analysis Market Structures Advertising National Income Concepts Business Environment Production Function Macro-Economics Pricing Theories Infrastructure-Management and Policy Cost-Output Relations Capital Budgeting Unit-II The concept and significance of organisational behaviour-Skills and Roles in an organisation-Classical, Neo-Classical and Modern Theories of Organisational Structure-Organisational Design-Understanding and Managing individual behaviour personality-Perception-Values-Attitudes-Learning-Motivation. Understanding and Managing Group Behaviour, Processes-Inter-personal and group dynamics-Communication-Leadership-Managing change-Managing conflicts. Organisational Development. Unit-III Concepts and perspectives in HRM; HRM in changing environment. Human Resource Plarming-Objectives, Process and Techniques. Selecting Human Resources. Exit policy and Implications. Performance Appraisal and Evaluation. Job Evaluation. Labour Welfare and Social Security Measures. Job analysis-Job Description. Potential Assessment. Induction, Training and Development. Wage Determination. Industrial Relations and Trade Unions. Dispute Resolution and Grievance Management. Unit-IV Valuation Concepts and Valuation of Securities. Dividend Policy-Determinants. Mergers and Acquisitions. Financial Management-Nature and Scope. Long-Term and Short-Term Financing Instruments. Capital Structure and Cost of Capital. Capital Budgeting Decisions-Risk Analysis. Unit-V Marketing Environment and Environment Scanning; Marketing Information Systems and Marketing Research; Understanding Consumer and Industrial Markets; Demand Measurement and Forecasting; Market Segmentation-Targeting and Positioning; Product Decisions, Product mix, Product Life Cycle; New Product Development; Branding and Packaging; Pricing Methods and Strategies. Promotion Decisions-Promotion mix; Advertising; Personal Selling; Channel Management; Vertical Marketing Systems; Evaluation and Control of Marketing Effort; Marketing of Services; Customer Relation Management; Uses of Internet as a Marketing Medium-Other related issues like branding, market development, Advertising and retailing on the net. New issues in Marketing. Unit-VI Role and Scope of Production Management; Facility Location; Layout Planning and Analysis; Production Planning and Control-Production Process Analysis; Demand Forecasting for Operations; Determinants of Product mix; Production Scheduling; Work measurement; Time and Motion Study; Statistical Quality Control. Role and Scope of Operations Research; Linear Programming; Sensitivity Analysis; Duality; Transportation Model; Inventory Control; Queueing Theory; Decision Theory; Markov Analysis; PERT / CPM. Unit-VII Probability Theory; Probability distributions-Binomial, Poisson, Normal and Exponential; Correlation and Regression analysis; Sampling theory; Sampling distributions; Tests of Hypothesis; Large and small samples; t z, F, Chi-square tests. Use of Computers in Managerial applications; Technology issues and Data processing in organizations; Information systems; MIS and Decision making; System analysis and design; Trends in Information Technology; Internet and Internet-based applications. Unit-VIII Concept of Corporate Strategy; Components of Strategy Formulation; Ansoffs Growth Vector; BCG Model; Porter’s Generic Strategies; Competitor Analysis; Strategic Dimensions and Group Mapping; Industry Analysis; Strategies in Industry Evolution, Fragmentation, Maturity, and decline. Competitive strategy and Corporate Strategy; Transnationalization of World Economy; Managing Cultural Diversity; Global Entry Strategies; Globalisation of Financial System and Services; Managing International Business; Competitive Advantage of Nations; RTP and WTO. Unit-IX Concepts-Types, Characteristics; Motivation; Competencies and its development; Innovation and Entrepreneurship; Small business-Concepts Government policy for promotion of small and tiny enterprises; Process of Business Opportunity Identification; Detailed business plan preparation; Managing small enterprises; Planning for growth; Sickness in Small Enterprises; Rehabilitation of Sick Enterprises; Intrapreneurship (Organisational Entrepreneurship). Unit-X Ethics and Management System; Ethical issues and Analysis in Management; Value based organisations; Personal framework for ethical choices; Ethical pressure on individual in organisations; Gender issues; Ecological consciousness; Environmental ethics; Social responsibilities of business; Corporate governance and ethics. |
| 14th June 2017 02:01 PM | |
| Unregistered | UGC MBA Net Syllabus I am searching syllabus of UGC NET Management Paper. I have completed MBA Degree. So will you provide link to download syllabus of UGC NET Management Paper |
