| 31st March 2018 10:22 AM | |
| sumit | Re: Syllabus for MBA Finance and marketing Anna University I am providing you the syllabus of MBA Marketing program of Anna University Anna University MBA Marketing syllabus SEMESTER I CODE NO. COURSE TITLE BA8101 Accounting for Management BA8102 Economic Analysis for Business BA8103 Legal Aspects of Business BA8104 Organizational Behaviour BA8105 Principles of Management BA8106 Statistics for Management BA8107 Total Quality Management SEMESTER II CODE NO. COURSE TITLE BA8201 Applied Operations Research BA8202 Business Research Methods BA8203 Financial Management BA8204 Human Resources Management BA8205 Information Management BA8206 Marketing Management BA8207 Operations Management PRACTICAL BA8211 Data Analysis and Business Modeling Lab SEMESTER III CODE NO. COURSE TITLE BA8301 Enterprise Resource Planning BA8302 Strategic Management E1 Elective I E2 Elective II E3 Elective III E4 Elective IV E5 Elective V E6 Elective VI PRACTICAL BA8311 Professional Skill Development Lab BA8312 Summer Training SEMESTER IV CODE NO. COURSE TITLE BA8401 Business Ethics, Corporate Social Responsibility and Governance BA8402 International Business Management PRACTICAL BA8411 Creativity and Innovation Lab BA8412 Project Work MARKETING ELECTIVES BA8001 Brand Management BA8002 Consumer Behaviour BA8003 Customer Relationship Management BA8004 Direct Marketing BA8005 Event Marketing BA8006 Integrated Marketing Communication BA8007 International Marketing BA8008 Marketing Metrics BA8009 Retail Management BA8010 Rural Marketing BA8011 Services Marketing BA8012 Social Marketing Anna University MBA Marketing syllabus     Contact- Anna University Kotturpuram Chennai, Tamil Nadu For complete syllabus here is the attachment |
| 31st March 2018 10:18 AM | |
| Unregistered | Re: Syllabus for MBA Finance and marketing Anna University I want the syllabus of MBA Marketing program of Anna University so will you please provide me? |
| 27th August 2012 01:21 PM | |
| KIRUBA NITHI R | Syllabus for MBA Finance and marketing Anna University respected sir / madam i am doing MBA Full time. i need syllabus for MBA Finance and marketing for Anna University. kindly request to send link. regards KIRUBA NITHI R |
