GD Goenka University BBA

Can you tell me about the eligibility requirement for admission in three-year full time BBA (Hons) Business Studies programme in GD Goenka World Institute?

[shikha]

The three-year full time BBA (Hons) Business Studies programme at GD Goenka World Institute represents the internationally applauded business undergraduate programme at Lancaster University. The degree is awarded by Lancaster University and is recognized internationally for work or more advanced study.

Eligibility for Admission
The selection process emphasizes the potential of a student rather than one’s past performance. Normally, applicants are expected to have minimum 60% average marks in year 12 or equivalent examinations.


Course Structure

PART I – YEAR I
ECON 100 Principles of Economics
MSCI 110 Business Analytics
ACF 100 Introduction to Accounting and Finance
MNGT 120 Business and Management: An Introduction to Theory and Practice

PART II – YEAR II
MKTG 222 Marketing Fundamentals
MKTG 227 Marketing Management Essentials
MNGT 213 Data Analysis for Management
MNGT 220 Strategic Management


PART II – YEAR III
MKTG 232 Advertising
MKTG 334 Integrated Communications
MNGT 320 Rethinking Leadership
MNGT321 Management in the 21st Century

Optional Areas

Economics
Year II (Optional Modules)
ECON 207 Managerial Economics
ECON 208 Business and International Macroeconomics

Year III (Optional Modules)
ECON 333 International Economics
ECON 334 International Business


Accounting & Finance
Year II (Optional Modules)
ACF 213 Management Accounting for Business Decisions
ACF 214 Principles of Finance

Year III (Optional Modules)
ACF 302 Corporate Finance
ACF 308 Financial Statement Analysis


Management Science
Year II (Optional Modules)
MSCI231 Introduction to Operations Management
MSCI251Project Management Tools and Techniques

Year III (Optional Modules)
MSCI304 Developing Business Information Systems
MSCI375 E-Business


Entrepreneurship
Year II (Optional Modules)
ENTR207 Entrepreneurs and Entrepreneurship
ENTR208 Small Business and SME Sector

Year III (Optional Modules)
ENTR311 (II) Franchising
ENTR314 (II) Family Business


Human Resources
Year II (Optional Modules)
OWT223 HRM I: Cultures of Employability and Performativity in the 21st Century
OWT224 (II) HRM II: Human Resource Development in the New Economy

Year III (Optional Modules)
OWT322 (I) Managing Human Resources
OWT323 (II) Comparative and International HRM


Contact Detail:
G D Goenka World Institute
G D Goenka Education City
Sohna Gurgaon Road
Sohna, Haryana
India
Pincode : 122103
Mobile: +91.8800992020
+91.8800992021
Fax: +91.124.3315950